Driving Sustainable Growth and Competitive Advantage through Human-Centered Design

April 14-17, 2020

Hilton Austin, TX

Product by Design: Navigating Meaningful Innovation in Today's Digital Economy

Product by Design: Navigating Meaningful Innovation in Today's Digital Economy

Product by design is the process of identifying a market opportunity, clearly defining the problem, developing a proper solution for that problem, and validating the solution with real users. If you're interested in learning more, take a look at Shawn Johnson's presentation from Design Thinking 2019. 


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