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Joanna Cook

Senior Director, Experience Design, Digital Engineering
Autodesk
I direct a team of over eighty US and internationally-based User Experience professionals. We create experiences that help design professionals maximize their impact. The portfolio of products we look after is responsible for more than two thirds of the >2.5 billion dollars in revenue we generate annually. My team consists of professionals in all experience fields (Visual Experience, Interaction Experience Design, Strategic Design Research, Analytics and Learning Experience) at Autodesk, Inc. The product line includes innovative new cloud-based design, drafting and engineering products as well as the AutoCAD, Inventor, and Alias flagship product lines. I am passionate about the impact of design on everything we do and strive to remain connected to the latest insights and innovations that come from this ever evolving field. I believe that putting humans in the center of the way we innovate and matching that with the best designers in the practice will lead to amazing things.