Beyond Design: Moving from Practice to Transformation 
April 14-17, 2020
Hilton Austin, TX

Ben Judy

Head of UX 7-Eleven

Why Ben? 

Ben started from the ground up building the UX Design team at 7-Eleven. Focusing on building design resources and capabilities, his team's UX Playbook is continuing to grow the practice. 

Agenda Day 2

Wednesday, April 17th, 2019

3:00 PM Building your UX Playbook: Core Principles of Effective Design Thinking

Designing digital experiences is essential to remain competitive in today’s experience economy, however to create viable product and user experience, requires a steady pulse on the customer’s needs as well as cross-functional collaboration. Ben and Lily address their journey building user experience team from the ground up, creating a framework for purpose, practice, and product. They will address:
  • Core Principles of effective Design Thinking
  • Collaborating across functional, product, and siloed teams
  • Creating a framework for rapid scale and growth

Check out the incredible speaker line-up to see who will be joining Ben.

Download The Latest Agenda