DRIVING SUSTAINABLE GROWTH AND COMPETITIVE ADVANTAGE THROUGH HUMAN-CENTERED DESIGN
 

April 14-17, 2020
Hilton Austin, TX

Dan Kraemer

Founder & Chief Design Officer IA Collaborative
As Founder and Chief Design Officer at global design and innovation consultancy IA Collaborative, Dan Kraemer is an internationally recognized brand, product, interactive and architectural experience designer who works with some of the world’s most successful companies and brands – including Johnson & Johnson, United Airlines, Samsung, GE, Nike, and Hyatt. Dan leads IA Collaborative’s multidisciplinary design team to identify unseen human needs, frame breakthrough opportunities and drive systemic solutions to commercialization. His work has been recognized by the International Design Excellence (IDEA) Awards, GOOD DESIGN™ Awards, the Red Dot International Design Awards, the iF World Design Awards and the Design Intelligence Awards. Dan’s work has been featured by Forbes, the BBC, Branding Magazine and Innovation Magazine, and he is a frequent lecturer on the national and international stage.

Agenda Day 2

Wednesday, April 17th, 2019

8:45 AM ACTIVATING DESIGN THINKING: ROI-Focused Initiatives You Should Be Leading Right Now

Using the design process to realize new business opportunities demands a balance between addressing human needs and developing a sound business strategy. Dan Kraemer will take you behind the scenes of his work with Fortune 100 companies and open the playbook on what it takes to work at the intersection of human-centered design and business strategy. Through the lens of real-world case studies, you’ll leave this talk armed with the knowledge, tools and inspiration to:

  • Activate design thinking in your organization;
  • Work smarter and collaborate effectively across departments/functions;
  • Create sustainable and measurable business impact.

Check out the incredible speaker line-up to see who will be joining Dan.

Download The Latest Agenda