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April 16 - 18, 2019
JW Marriott Austin, Austin, FL

Geoff Donegan

Creative Director & Partner
Tank Design

4:55 PM EMBRACING DESIGN THINKING: How to Ensure Design Makes an Impact

So we know what design thinking is, but how do we live by it? How do we make sure it actually impacts our customer experience? Implementation is crucial and often the most forgotten step, resulting in too many ideas and not enough meaningful solutions. As impactful as design thinking can be for a business, it only leads to true innovation if the vision is executed upon and transforms part of the customer’s life.
This session will aim to address:
·         How organizations can truly embrace design thinking
·         Mindsets and behaviors critical to allowing design thinking to impact your business
·         The attitudinal and structural organization commitment necessary for repeated success

Check out the incredible speaker line-up to see who will be joining Geoff.

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