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23-25 April, 2018
United States

Joel Kashuba

SVP of Design & Innovation
Fifth Third Bank
Joel Kashuba is the VP of Innovation for Fifth Third Bank. A strong design leader and innovation expert with a passion for igniting the creative energy of organizations and individuals, Kashuba has 17 years of experience leading corporate design teams and creative agency partners to deliver outstanding results for multi-billion dollar brands across the globe, including SC Johnson and Proctor & Gamble. A devoted teacher and coach who identifies and cultivates talented individuals and cross-disciplinary teams, and zealous thought leader of innovation methodology and implementation, always seeking to unlock spectacular business results. Kashuba is a living example of fearless creation and execution of big ideas that win in the marketplace.


10:15 AM INDUSTRY POWER HOUR: Design Thinking Short Stories

Hear from innovative leaders across various industries dive right in and share their experiences with how they approach design thinking at their organizations, how they got started, and how it has transformed their culture. Each expert will leave you with their top two pieces of inspirational yet practical advice for organizations already embracing or looking to implement human-centered design.

10:15am: Finance: Joel Kashuba, VP Innovation, Fifth Third Bank
10:30am: Education: David Schell, VP Global Experience & Design, Pearson
10:45am: Healthcare: Ryan Shafer, Human-Centered Design Director,UnitedHealth Group
11:00am: Athletics: Wilson Smith, Senior Design Director, Nike

11:15am: Audience Q&A: You’ve learned how design thinking is applied at various types of organizations and how firms benefit. Each of these pioneering experts will take the stage together on a short panel, ready to provide answers to some of your most burning questions. 

12:00 PM MATURITY ROUNDTABLES: Design-Led Company: Sustaining a Culture of Design

Your company has transformed into a design-led bellwether in the industry. How will you maintain momentum amidst real business challenges? How will you avoid the pitfalls that come with leading design at scale? 


Check out the incredible speaker line-up to see who will be joining Joel.

Download The Latest Agenda