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23-25 April, 2018
United States

Jon West

Executive Director, Business Growth
LUMA Institute
As LUMA Institute’s Executive Director of Business Growth, Jon helps organizations around the globe position themselves to become more innovative. Jon’s unique combination of design fluency and business acumen allow for strategic collaborations with clients that yield high-performing custom innovation programs. As one client put it, “LUMA really demonstrated the ability to look at our challenges and aspirations and put our interests first.” Jon has years of front-line experience in teaching and applying Design Thinking as a lead instructor and facilitator since LUMA’s inception in 2010. In that capacity he has traveled the globe conducting world-class education experiences and facilitated sessions for multinational clients in places like China, Singapore, India and Australia. Prior to joining LUMA, Jon was a highly sought after Design Strategist at MAYA Design. In this role, Jon helped clients apply design thinking to tame complex business problems in diverse domains such as healthcare, energy, finance and consumer products. Some of his past clients include Bayer, Honeywell, Cisco, Whirlpool and Merrill Lynch. Jon is an experienced innovator with years of product management experience and is at his best when coaching or leading teams through interdisciplinary and iterative processes. He loves to work with clients to envision and achieve success as innovators in their fields.


9:00 AM Workshop A: How to Leverage Design Thinking to Accelerate Innovation Across Your Organization

Shalu and Jon will open the workshop with a quick story of how Genpact, a $2.7B GE spin-off and global professional services company, is building a culture of innovation by incorporating Design Thinking into the way the company works every day. Key insights from Genpact’s journey include:

· Make Design Thinking an imperative
· Integrate it as a core skill into the way people work
· Teach it to everyone — design is not a specialty
· Accelerate Design Thinking in everything from projects to customer interactions

For the rest of the workshop, Shalu and Jon will lead everyone through a sequence of hands-on Human-Centered Design methods to explore how to build a culture of innovation in their own organizations. Working in teams, participants will:

· Identify issues and insights
· Reveal themes and patterns
· Invite broad exploration
· Channel collective creativity
· Create a vision of the future

Each person will leave the workshop with multiple ideas for how to advance a Design Thinking movement and accelerate innovation in their own organizations — and with new connections to fellow Design Thinkers embarking on the same journey. Join us!


Check out the incredible speaker line-up to see who will be joining Jon .

Download The Latest Agenda