Customer experience matters more than ever, yet designing experiences that meet customer expectations and deliver on business outcomes continues to be a challenge. In this presentation, we’ll talk about how data can be used to drive more impactful human-centered design thinking. We’ll also share examples of how real enterprise companies are using data to better understand their customers, shape design, and quantify the impact of these efforts on their business.
Creating empathy through data-driven insights
Using diverse datasets to connect customer pain points with value for business
Measuring the impact of human-centered experiences with advanced analytics
Showcasing case examples of enterprise data-driven design thinking
Check out the incredible speaker line-up to see who will be joining Kristin.