April 16 - 18, 2019
JW Marriott Austin, Austin, FL

Michael Brown

Chief Design Officer
Dick's Sporting Goods

Agenda Day 2

Wednesday, April 17th, 2019

8:15 AM THE FUTURE OF DESIGN: How Design Can Save Lives

In a world full of disruption, not all changes lead to the betterment of our community. At Dick’s sporting goods, the mission is to give every child and adult excitement and activity, but looking into the current school systems, you find 40% of kids dropping out of sports. Inactivity leads to high levels of obesity, diabetes, depression and more. How can a company’s good design change this outcome through customer experience, storytelling, and effective omni channel? Michael will address:
  • Designing for sustainability and social responsibility
  • Utilizing the art of storytelling to drive your message
  • Evolving design beyond a skill and worksheet to a culture and mindset
  • Understanding the complete customer journey to find pain points

Check out the incredible speaker line-up to see who will be joining Michael.

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